Honda

Honda has officially announced to go 'berserk' this year! They plan to grow by a whopping 20 percent on the current sales to sneak closer to Hero, their chief nemesis (more details)! Among other...

Quite evidently 150cc is the new 100cc in India; may not be in terms of volumes but definitely in terms of interest levels! All the top motorcycle manufacturers have two or more motorcycle models...

Last month Noriaka Abe, then President and CEO Asian Honda Motor surprised everyone by officially announcing a mid-capacity motorcycle against Royal Enfield. He went on to say that they had already set up a...

Honda has announced its 2016-17 business plan and they are literally on steroids if you ask us! First up, they have set themselves up for 60 lakh two wheeler sales this financial year which...

It was the 2008 Auto Expo which could be called as a turning point in the history of Indian motorcycling. Yamaha courageously showcased India the first affordable dedicated sportsbike and daringly launched it later...

Clearly, not everything is well with Hero! Though, emphatically, India's largest two-wheeler manufacturer has managed to hold onto its massive lead in the domestic market, it is losing out on in key parameters. Barely a...