Tag: hero

The Indian motorcycle market is perilously competitive where manufacturers have to brutally fight against each other for market share. Few years back, Bajaj was inching closer to Hero (Hero Honda then) and was only...

Eric Buell Racing, which shut down operations back in April earlier this year, is set to go under the hammer on July 21, 2015. The company on its Facebook page revealed that the event...

We did an article on April 16 this year - "Curious Case of 15.2 bhp Hero Xtreme Sports" highlighting the confusion over its launch. Interestingly, after being on sale for the last 2-3 months (probably...

It is abundantly clear that Hero is slowly dying in the 150 cc segment. We have often reported that despite the presence of four (now five) variants, it is one of the lowest seller...

What do you make out from the current onslaught from Honda? Their promos, press releases, actions and almost everything target their erstwhile partner Hero. They are trying to hit Hero on its roots -...

Hero is facing a tough competition from its erstwhile partner Honda, however, they have managed to hold onto a significant lead uptil now. In order to keep their products fresh in the market Hero has...