Individual 390 Adventure sales are not revealed by KTM in its monthly tally. However, we reveal its impact on the overall sales of this 390 platform…
KTM is now strengthening its portfolio in India. From offering the Duke and RC in the 390 segment till now, it has also started selling the all-new Adventure brand here. The first product – 390 Adventure was launched in India in January 2020 after a long wait and it also becomes the costliest made in India motorcycle in the portfolio (790 Duke is a CKD).
Unfortunately, KTM does not reveal individual numbers of each model. However, we can take a look at the impact it has created in the overall sales tally. Let us divide KTM’s numbers in two parts – one part which consists of the first nine months of last fiscal (when 390 ADV was absent) and the second part – the last quarter of the financial year (when 390 ADV was present).
KTM 390 Adventure Sales (Including Other 390s)
|April to December 2019||January to March 2020|
|KTM 390s||3224 units||2738 units|
That means that KTM registered average sales of 358 units per month in the first time period which swelled to whopping 912 units per month in the last three months which obviously included the 390 Adventure’s dispatches also. This is a gain of roughly 150 percent or 2.5 times!
It must also be taken into consideration that KTM launched the BS6 versions of its existing 390s in January which means that this resultant increase in sales/dispatches will also include them.
If we leave the majestic Royal Enfield out of the equation, KTM is one big seller in the premium sports motorcycle segment. It has the second highest sales in motorcycles costing Rs 1.5 Lakh to Rs 3.0 Lakh in the country.
With the entry of the Husqvarna in the range, things will get even more interesting. Husqvarna will also launch its 390 twins – Svartpilen 390 and Vitpilen 390 in India in the months to come which will take the total tally of offerings based on this 373 cc engine to six (including Dominar 400).