Aprilia Starts with a Bang; Outsells Complete Vespa Lineup in First Month of Sales...
Piaggio has played a master-stroke, it seems. Initially we were sceptical about the SR150 which was to go out under the Aprilia brand. It was a general suspicion that a sub 1 lakh 150...
Yamaha India Has Achieved This Milestone for the First Time…
Yamaha India has for the first time in its history, hit the 1 lakh sales mark in a month. They registered a total of 1,01,153 units in September 2016 which also includes export numbers apart...
Honda Shine Re-Emerges as Numero Uno in September 2016!
While Honda leads the roost in terms of automatic scooters in India, their numbers in the 125 cc motorcycle had been sliding. Now the Shine had maintained a stronghold over the segment but it...
Honda is Precariously Close to Hero, Closer than You Think – Analysis & Report
It is no secret that Hero’s erstwhile Japanese partner Honda has been eyeing their top spot ever since they split. While the Japanese maker relies more on automatic scooters, the Indian multinational bases its might...
V15 Doing 30k Units/Month; Bajaj Expects it to Rise to 50k a Month!
If I had been a marketing student and had to make a project report on the best marketing strategies in the auto industry, the Bajaj V15 will be on the top of the list....
Honda Activa, the Tale so far and Way Ahead; No 150 cc Scooter Planned...
The success story of the Honda Activa needs no any introduction to any Indian. Every time you venture out in the road, almost every third two-wheeler is an Activa. She has not only emerged...
