Big Announcement: Hero Confirms New Global Product Launch (not Unveil) on Jan 14
After showcasing some truckloads of very very interesting motorcycles in the last two Auto Expo's nothing much from Hero has made it to the...
Has Royal Enfield Axed Electra 350? Removed from Company Website
One of the first products which Siddhartha Lal launched when he began his tenure at Royal Enfield was the Electra. The 350 cc entry...
2017 Achiever 150 Launched: Gets Torque on Demand BS4 Engine, i3S & AHO
At an event today in New Delhi, Hero Motocorp, the country’s largest mass market two-wheeler manufacturer launched the new 2017 Achiever 150. Claimed to...
2017 Pulsar Range Coming Within 3 Months, Reveals Rajiv Bajaj
Bajaj Pulsar has been a name synonymous with affordable performance in India. Right since the day they were launched, it has seen some of...
V15 Doing 30k Units/Month; Bajaj Expects it to Rise to 50k a Month!
If I had been a marketing student and had to make a project report on the best marketing strategies in the auto industry, the...
Now Maharashtra Minister Wants Number Plates in Marathi: Where are We Heading!
Maharashtra’s State Transport minister, Mr Diwakar Raote wants number plates of the state-run vehicles in Marathi language. To carry this forward, he recently met...