Hero

While electric vehicles are far from being mainstream in India, the nation is slowly waking up to its possibility. Last month saw the launch of the long-awaited electric motorcycle by Tork. And now news...

While Honda leads the roost in terms of automatic scooters in India, their numbers in the 125 cc motorcycle had been sliding. Now the Shine had maintained a stronghold over the segment but it...

The folks at Hero are going through a major litmus test moment right now. While the bike maker has a very strong market share, the rise of their erstwhile partner and the looming shift...

Saturday Sarcasm: By Syed Shiraz "How many roads must a man walk down Before you call him a man?... ...The answer my friend is blowin' in the wind The answer is blowin' in the wind." – Bob Dylan The...

The year was 2012. Ducati’s owners, Invest Industrial, were looking for a new buyer. That was when Hero MotoCorp’s name was associated with the Italian bike maker. Of course, we all now know that...

It is no secret that Hero’s erstwhile Japanese partner Honda has been eyeing their top spot ever since they split. While the Japanese maker relies more on automatic scooters, the Indian multinational bases its might...