Vitpilen & Svartpilen 250 Price undercut 250 Duke – the motorcycle on which they are based. Bajaj has reversed the strategy in India…
Just as we were discussing the entry of Husqvarna in India with surprise quarter liter motorcycles, the brand has shot in a press note revealing their prices. However, the motorcycles will still be available from next month.
Vitpilen & Svartpilen 250 Price
Svartpilen 250 | Rs 1.80 Lakh |
Vitpilen 250 | Rs 1.80 Lakh |
*prices ex-showroom Delhi
Husqvarna is treating both the motorcycles as one entity and they have been priced exactly at the same levels. It has not created any distinction in their prices but remember these are ‘introductory prices’.
The most surprising bit is that they undercut the 250 Duke on which they are based. The new 250 Duke BS6, which was announced very recently, costs Rs 2.0 Lakh (which was an increment of under 2 percent over the BS4 variant).
Why this is surprising is because in most (or all) of the markets Husqvarna is projected as a more premium brand than KTM. This means that the Huskys cost more than the equivalent KTMs in those markets. The change in strategy for India could be because of the projected lack of initial response to these motorcycles and the thinktank probably believes that the KTM has grown into a brand which can command a premium in India (more than the newbie Husqvarna).
Husqvarna’s Showroom Strategy Revealed
Husqvarna Reveals Smallest Svartpilen 200
We have discussed to death both the motorcycles. Just a refresher – the Svartpilen 250 is the more versatile machine of the two and is a scrambler/roadster with dual purpose tyres and an upright posture. The Vitpilen 250 is a cafe racer design with a more dedicated seating posture, clip-on handlebars and road going tyres.
Husqvarna is Making a 250cc Adventure Bike [Speculation]
Both the Pilens are equipped with the same 248.8cc, single cylinder, liquid cooled, DOHC engine which can produce 30 PS of peak power at 9000 rpm and 24 Nm of max torque at 7500 rpm.
Also Read: Husqvarna Deliveries from Next Month: Bookings Open