Cheaper, Vibrant Royal Enfield Bullet 350s Launched; Cost 9000 Less

New 2019 Bullet 350 price is significantly lesser than the standard variants and the differences appear to be only cosmetic

In order to make its motorcycles more accessible to the masses, Royal Enfield has officially launched cheaper versions of its Bullet 350 range. And since there has been no officially different name given to them, it has ended up in a bit of a confusion!

The ‘new’ Bullet 350 kick start is available in vibrant colours – Bullet Silver, Sapphire Blue and Onyx Black. On the other hand the 2019 Bullet 350 ES (electric start) can be had in Jet Black, Regal Red and Royal Blue colour options. The standard Bullet 350 continues to be offered in the lone black colour and the the standard Bullet 350 ES colour chart also remains unchanged (it is available in Maroon & Silver colours).

2019 Bullet 350 Price

New Bullet 350Rs 1.12 Lakh
New Bullet 350 ESRs 1.27 Lakh
Standard Bullet 350Rs 1.21 Lakh
Standard Bullet 350 ESRs 1.36 Lakh

*all prices ex-showroom Delhi

This means that the new motorcycles are Rs 9000 cheaper than their respective standard versions.

2019 Bullet 350 Price

So, what has changed?

Basically, the new 350s appear to be cosmetically downgraded versions of the standard models. Apart from the new colours, the 2019 350s get blacked out engine, crank case etc which replaces chrome on the standard models. There is some tinkering with the logos as well but by and large there doesn’t seem to be a lot which has changed.

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2019 Bullet 350 Price

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In terms of mechanicals, the new 350s continue to be offered with the same 346cc, single cylinder, air cooled engine which produces 19.8 hp of peak power at 5250 rpm and 28 Nm of max torque at 4000 rpm. So, assuming that these are just minor sticker/cosmetic downgrades, either Royal Enfield is taking a direct hit on its profit on these motorcycles or the percentage was significantly high on the standard models!