2-wheeler demand in the post-covid world is expected to rise since it is the most affordable means of transport that allows physical distancing…
After the deadly COVID-19 attack, the world went absolutely numb and lockdowns were imposed to prevent the spread. But despite the fact that the contagious virus continues to wreck havoc, everybody is learning to live with it. Almost everything has opened back and though there are bottlenecks, things are returning to normalcy.
Two-wheeler makers, which were already in the red, are probably the most troubled lot. But they are trying to fight back and there is a general belief that in order to avoid the congested public transport and to maintain physical distancing, people will buy more two-wheelers.
Honda says that their retail sales are moving fast and are now almost 80 percent of pre-lockdown levels. YS Guleria, Director, Sales and Marketing in the company reveals that the demand is picking but he is hesitant to project that this will be the norm.
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Most importantly, he shares that around 32 percent of Honda’s customers bought two-wheelers to avoid public transport. Moreover, there is an increase of 15 percent in first time buyers which is definitely a good sign of revival.
Few days back, Hero Electric revealed that it had retailed over 1000 vehicles in the lockdown period.
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Mr Guleria adds that the company is reading the data and will increase production as and when required.
Source – Livemint
