This contribution of higher priced 110cc motorcycles has increased to 55 percent for Bajaj in this 100-110 cc segment...

September two-wheeler sales continue to disappoint as the market slowdown ate away a lot of demand of the festive season.

This is a big slowdown in the economy we are witnessing and the auto industry is one of the worst hit! Sales are showing no signs of revival and coupled with the low buying sentiments, frequent government regulations have taken a toll on the overall sales numbers, month on month!

SIAM has released the monthly sales numbers of all vehicles in India. September is generally the start of the festive season in India when buying sentiments are among the highest in the year but this year even this month has not been able to arrest the windfall! Let us quickly present individual September numbers of two wheelers in India to understand how are things panning up…

September Two-Wheeler Sales

Production

TypeSeptember 2018September 2019Percent Change
Scooters710,865598,802-15.76
Motorcycles15,89,84612,89,480-18.89
Mopeds82,60366,596-19.38
Total23,83,31419,54,878-17.98

Production numbers were down by 4.28 Lakh units in total as compared to last September which corresponds to a degrowth of about 18 percent!

Sales

TypeSep 2018Sep 2019Percent Change
Scooter666,437555,829-16.60
Motorcycles13,60,41510,43,624-23.29
Mopeds99,59357,321-42.44
Total21,26,44516,56,774-22.09
September two-wheeler sales
Mopeds register massive decline in sales in September

Mopeds which are generally more preferred in the southern part of the country, were down by massive 42 percent.

Motorcycles lost about 3.17 Lakh unit sales in this month which is higher than the combined monthly sales of the bottom 3-4 major manufacturers in India!

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Scooters registered the lowest fall of about 16 percent. This has meant that the share of scooters increased in the overall two-wheeler market in the month of September.

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All the auto makers were looking forward to the festive season for a significant traction in terms of sales but if October also disappoints the market, it will be a big worry. It will be further aggravated by the upcoming Bharat Stage VI emission norms (which will increase vehicles prices significantly, again) which will become effective from April 2020.