Yamaha Continues To Follow A High Growth Trail Records Domestic Sales Growth Of 53%

Riding high on the growth momentum, India Yamaha Motor has maintained its sales growth momentum in April 2011 as well. The company recorded a growth of 53% in its domestic market in April 2011...

Yamaha Organizes Its Kidz Yamaha Safe Riding Science Initiative in Lucknow

We recently published Yamaha’s Safe Riding camp which was organized in Noida. After conducting successful sessions in Varanasi, Kolkata and Noida this year, Yamaha now brings the Kidz Yamaha Safe Riding Science (YSRS) to...

Hero Honda Hires Law & Kenneth For Brand Positioning

There was a time in India during the FZ series and R15’s launch, where we kept on hearing Yamaha every now and then. The situation is still the same except that the brand...

Bajaj Eyes 25% Market Share In Bikes This Year

Motorcycle major Bajaj Auto is eyeing a 25 percent market share in the middle segment by the end of this fiscal, a top company executive said Thursday. "Currently we have 22 percent market share in...

BMW Superbikes to Sport Hero Gearboxes

Greetings! Here is a piece of news that will certainly make all the Indian bikers proud because BMW superbikes will now sport gearboxes made in India by Hero motors. The auto industry is...

Tuono V4 R Is Aprilia’s Product To Expand Indian Portfolio

I’m personally not a great admirer of naked bikes myself. But this angry monster impressed me so damn much that I keep looking at the bike’s images since last night. Well, the monster, I’m talking...