Ever since the Karizma was launched, Indian biking standards entered the performance arena. Earlier when the RD 350 went on sale, there were only a handful of customers were identified as performance enthusiasts by Yamaha, Bikes were sold only in terms of their Mileage and Maintenance cost. But now the current scenario has entirely changed. [...]
Though we have big guys playing with 200+cc engines in India, Still bikers mass could be reached only through 100-125cc bikes. So I have checked for the best selling 125cc bikes to have a comparison in order to give a clear picture about the Product Offering. Moving in Depth, When answering the question is the [...]
When the ever so beautiful FZ was launched by Yamaha a couple of years back, market was all speculative of the success for such a high price tag for (an ultimately) a 150cc machine. As they say, time speaks for itself when FZ became the mainstay motorcycle for Yamaha becoming the hot favorite for people [...]
As the title says this comparo is between the Yamaha YZF R15 and the recently launched Hero Honda Karizma ZMR. We have seen many reviews and comparisons between ZMR and R15. In order to make this one special I have included my real time experience with both the bikes in a Product Marketing point of [...]
When I talk about biking, I only get reminded of a quote which I read from a book once “Four wheels moves the body. Two wheels moves the soul”, well true being said, when I start my bike, it my soul which takes off even before the engine starts roaring. And today it’s nice to [...]
After a spiraling success of the stupendous 150cc FZ16, Yamaha launched another variant of the same bike with exactly same features albeit with different color tones and named it FZ-S. Fortunately for Yamaha, FZ-S was also a grand success despite the 3k difference just for a more funky color theme. As Yamaha saw their sales [...]
Buoyed by a threefold increase, Japanese automobile manufacturer Yamaha is planning to make India as a hub to manufacture premium motorbikes for the global markets. This might be an outcome of the impressive triple fold increase in two wheeler exports from India. Yamaha witnessed a huge demand for exports from India which grew at 73 [...]
