Yamaha Motors India has planned to expand its base in India. Aquiring a 10% Market share, launching gearless scooters and setting up new plants are the toppers in Yamaha’s to-do list.
“We expect to break-even in India in the next two years, we have earmarked an investment of Rs.800 crore over the next three years that will go into the upgradation of plant, marketing and dealership expansion. We plan to have 380 dealerships by this year end and we are also setting up Yamaha touch points in the country for servicing its bikes.” said Tsutomu Mabuchi, CEO & MD, Yamaha India.
Yamaha has gearless scooters ranging from 50 cc to 500 cc. “We can get anyone of them like Jog, Tmax or Majesty (150 and 250 cc), depending upon which has a demand in India,” said Sanjay Tripathi, department head, product planning and strategy, Yamaha India.
As companies compete with each other, it is good for us because we will be witnessing a rainfall of new bike models in the coming years. More bikes results in less people having the same models and this gives us a better opportunity to express our uniqueness through the choices we make.