Yamaha launches Mio J and Mio Fino in Indonesia

Yamaha added Mio J and Mio Fino to already successful Mio scooter series. Yamaha Mio and Mio Fino were showcased at Auto Expo 2012. Both the new models are launched in response to Indonesian consumers who need fashionable and technological advanced scooter. The delivery for both of the scooters is going to start from the 14th February (Valentine Day). Yamaha Motors Indonesia is planning to sell 25,000 units a month for Mio J which will gradually increase to 50,000 units a month.

Yamaha Mio J is an advanced version of Mio Series and equipped with Yamaha’s class leading technologies. Mio J has got YMJET-FI (Yamaha Mixture Jet-Fuel Injection), DiASil cylinder and forged piston (All of this features we see on Yamaha R15). It is equipped with 115cc (113.7 cc) 4-stroke, 2 valve, SOHC engine. The engine is able to generate maximum power of 7.75 PS @ maximum 8,500 rpm and maximum torque of 8.5NM @ 5,000 rpm. Apart from this it has got new designing, DRL (Daytime running light) headlight system, wide and longer seat, increased luggage space, larger fuel tank and new speedometer. The new model is able to generate 30% more fuel efficiency compared to the previous version. Yamaha has launched this model at a price of 12.7 million Indonesia Rupiah (Rs. 70,500).

Mio Fino is a fashionable unisex scooter and it’s targeted to especially younger woman. Mio Fino has three more themes like fashion, sport and classic. Fino has got seven colors choices cyan Fashion, Fashion Pink, Classic Red, Classic Black, Black Sports, Sports Blue and Sports Red.   Fino is equipped with Automatic Headlight On (Aho), fuel meter, speedometer, front pocket, and tail light. It has got 113cc, 2 valve, 4-stroke SOHC engine which generates maximum power of 8.35PS @ maximum rpm of 8,000 and maximum torque of 7.84 Nm @ 7,000 rpm. It has been launched at 13.5 million Indonesia Rupiah (Rs. 74,500) for Fino Sporty. Yamaha Indonesia is targeting sales of 20,000 units a month for Fino series.

Indonesia is world’s third largest two wheeler market with market size of 8 million units a year. Automatic scooters accounts for 50% of this total market.  Mio was the first automatic scooter launched by Yamaha in Indonesian market in 2003. Mio changed the trend to automatic scooters in Indonesia where manual transmission scooters were ruling the market. More than 4.7 million units have been sold of Mio series scooters till the date.

– Mahavir Kothari

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