TVS Launches HLX150 5-Gear in Iraq; Expands Presence

TVS Iraq sells various known 2-wheeler models like Ntorq, Jupiter, Scooty etc from its portfolio. However, the HLX150 commuters are not sold in India..

TVS Motor has inaugurated its first-ever exclusive showroom in Baghdad, Iraq. Prior to this, there were 41 touchpoints of the company across the country. The new showroom will help in expansion of the automotive brand in the region.

Spanning across 500 sq meters, the new TVS showroom is located on Palestine Street in Baghdad. This TVS dealership will provide sales, support, and services for the various TVS two and three-wheelers. 

Ritaj International General Trade LLC is the distributor for TVS Motor in the region. This company has been a long-term associate of TVS Motor in Iraq. Consumers can also purchase various spare parts for their vehicles from the new TVS showroom. 

New Launches

TVS Motor is all set to launch two new vehicles in Iraq which will be sold at the new sales outlet in Baghdad. The all-new TVS Star HLX 150cc will join the 2-wheeler portfolio along with the entry-level bike TVS Max 125cc. This HLX comes with a 5-speed gearbox and 150cc Ecothrust engine. TVS claims that this motorcycle is perfectly tailor-made for the road conditions in Iraq. 

Similarly, in the three-wheeler category, TVS King Deluxe Plus will be the newest addition. It features a 199.26 cc 4-stroke, single-cylinder, Air-cooled SI engine.

TVS Iraq
TVS also sells Ntorq and many other models in Iraq

Apart from these, consumers can buy existing models like Jupiter, Scooty Pep+, Wego and Ntorq 125 from the new TVS Motor showroom in Iraq. The new dealership will also offer the lone moped – XL100. 

Commenting on the new TVS showroom, Mr. R Dilip, Executive VP (International Business) of TVS Motor Company said that the new showroom will cater to varied customer requirements and will demonstrate the company’s commitment in the area. The store is located at a strategic location which will help in ease of end-to-end service and spare support which will enhance customer satisfaction.

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Recently, TVS achieved a sales milestone by selling 1 lakh TVS NTORQ units in the global markets.

-Swayam Prakash

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