If we take a look at Karizma sales 2024, there is a clear trend that the interest in the faired motorcycle is consistently weaning off!
Innumerable times you would have heard about us (and everybody else) harping about the good old Karizma. The original Karizma was a terrific motorcycle and in fact, you can still see very pristine samples of the motorcycle roaming around cities. Right from the gorgeous styling to the engine and tech, everything was spot on.
And then Hero and Honda split! This meant that Hero did not have a deep know-how of technology and designing as its erstwhile partner Honda had. The Indian maker humbly took up the matter in its own hands and introduced its own version of the Karizma in 2014 – which can easily be dubbed as one of the most controversial motorcycle of all times. It flopped terribly!
After dragging it for a few years, Hero dropped that motorcycle from the portfolio and went silent on the Karizma brand for some years. However, in 2023, the company mustered courage and introduced an all-new Karizma in the market – which had fairly good looks and very competitive specs – coupled with acceptable pricing. Together with the might of the Karizma moniker, this recipe should have worked, right?
Wrong, as the motorcycle has consistently been falling in sales. In fact, in the month of September 2024, things went down to just 48 units, yes double digit forty eight only! In the preceding months also, the Karizma could not muster enough hype and witnessed triple digit sales only.
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Karizma Sales 2024
Month | Sales |
April | 947 units |
May | 663 units |
June | 476 units |
July | 529 units |
August | 258 units |
September | 48 units |
So, if September could be considered as a one-off month, the months before that signal only one thing – lack of interest in the motorcycle. The question then is – is it game over for one of the legendary monikers in India? What do you think?