Harley Davidson, the iconic brand that every biker by heart would aspire for has declared that it is gonna bring in 3 more models to the Indian market through Completely Knocked Down (CKD) route.
The models that would get covered at this point of time would be three models from the Softail family viz the Fat Boy, the Heritage Softail Classic and the Fat Boy Special. It’s not that these three models are entirely new models to India. They were earlier being offered as Completely Built – Up (CBU) units and were imported as finished products. All these 3 models would now be assembled at the company’s plant in Bawal, Haryana.
Commenting on this decision by the company Mr. Anoop Prakash, Managing Director, Harley -Davidson India said, “After the incredible participation and enthusiasm at our National HOG Rally and India Bike Week events, we are excited to accelerate our plans to expand our CKD line-up and are proud to lead the development of leisure motorcycling in India. The Fat Boy, Heritage Softail Classic and Fat Boy Special have been embraced by our customers due to their outstanding riding performance, classic cruiser styling, and now we can offer them at even greater value. At Harley-Davidson India, we continue to adopt and invest in strategies that make our products and ownership experience accessible to more enthusiasts and customers across the country.”
There seems to be a lotta worried faces with regard to the latest budget offering a considerable hike for all imported units. Regarding this, Mr. Anoop said positively, “While the duties appear to have increased on CBU imports, the impact on our pricing will be minimal thanks to our steady focus on developing our completely knocked down (CKD) operations in India since early 2011. Our CKD operation allows us to contribute to local investment while also reducing the tariff burden for customers across India. With our announcement today, nine of the 12 models in our India line up are now being assembled in our India CKD facility, which will give our customers reason to celebrate.”
The decision of following the CKD route makes these 3 brands to bear a revised price tag with a reduction of almost 4 to 5 Lakh of Rupees.
The iconic Harley-Davidson Fat Boy will now be offered at a reduced price of INR 14.9 Lakh (ex- showroom Delhi) as against the previous CBU price of INR. 19.45 Lakh. Th Fat Boy comes equipped with a 1690 CC twin cam 103 engine.
Fat Boy Special
The Harley-Davidson Fat Boy Special will now be offered at INR 15.6 Lakh (ex-showroom Delhi) as against the previous CBU pricing of INR 19.70 Lakh. The Fat Boy Special comes equipped with a 1690 CC twin cam 103 engine which is same as the Fat Boy. What really distinguishes it from the Fat Boy is the excess pinch of chrome all across the body and the Black bullet alloy wheels on both front and the rear.
Heritage Softail Classic
The Heritage Softail Classic is the best touring companion a man can ever get. It will be offered at INR 16.25 Lakh (ex- showroom Delhi) as against the previous CBU pricing of INR 20.45 Lakh. Power-packed with a 1690cc Twin Cam 103 engine, this bike is exclusively built for long distance cruising along the open highways.
The addition of the above said 3 models – Fat Boy, Heritage Softail Classic and Fat Boy Special expands Harley-Davidson India’s portfolio of CKD (Complete Knocked Down) models to nine in total. The total number of models that the brand is currently offering for the Indian market is 12.
The other CKD models are from the Sportster model family (SuperLow, Iron 883, Forty-Eight) and Dyna model family (Street Bob, Super Glide Custom, and Fat Bob).