Bajaj 2021 sales for the calendar year show a lot of respite in export numbers. Gradually, the maker is exporting higher units than domestic sales…
Bajaj Auto has registered strong sales of more than 2.5 million units for the calendar year 2021. This constitutes a 30% increase in sales when compared to the previous years.
The two-wheeler exports stood at more than 2.2 million units while the three-wheeler and quadricycle sales added another 300,000 units to this number. The major contribution was made by the 125+ cc segment of motorcycles, contributing more than 41% to the total sales volume.
Their flagship brand, Pulsar, achieved its highest ever export sales and continued its leadership in countries like Colombia, Mexico, Argentina, Guatemala, Peru, Turkey, Bangladesh, Nepal and Egypt.
Bajaj informs that its Dominar also grew by 49% over last year and has become leaders in the 250-400 cc segment in countries like Colombia, Argentina, Mexico, Guatemala and Turkey. This is primarily because of the launch of the smaller, cheaper Dominar 250.
Another important brand for Bajaj, Boxer also achieved the same feat and gained over 40% market share in countries like Nigeria, Uganda and Democratic Republic of Congo.
Commenting on this achievement, Mr. Rakesh Sharma, Executive Director at Bajaj Auto, said that this feat has come when the overall market is very turbulent. He added that in the new year of 2022, Bajaj will make its next moves in markets like Brazil and western Europe. He expressed hope that newly launched Pulsar 250 (along with Dominar), Bajaj will expand its performance in the premium segment.
Bajaj December 2021 Sales
In the month of December, Bajaj registered total sales of 1,27,593 units which are almost similar to its December 2020 numbers (1,28,642 units). Exports again outsell domestic numbers. Bajaj exported 1,91,176 units last month against 2,09,942 units of December 2020 – a fall of around 9 percent.
Bajaj Auto is massive when we talk about exports. It has an invincible lead here with no Indian manufacturer close to it. It has recently announced a new EV manufacturing unit at Akurdi, Pune with a production capacity of 500,000 units annually.
Surprisingly, Rajiv Bajaj recently said that the company is working on only one platform on Internal Combustion Engine (ICE) and the rest of the Research and Development resources are focused on Electric Vehicles (read his exact quote here).