Snapdeal, one of India’s largest e-commerce site, has started an exclusive automobile platform called Snapdeal Motors. This unique place will include an integrated online buying experience allowing online booking as well as loan approvals within 2 minutes of the vehicle purchase. This comes along with the ease of browsing through a variety of options and variants, test ride availability and you can also choose from a host of easy finance options.
Right from launch Snapdeal Motors already has products from Hero MotoCorp and Piaggio range. They will soon be selling products by Mahindra, motorcycles by Suzuki and Datsun cars. Being one of the first online marketplace to tap into the automotive segment, and thanks to their initial associations, they have already sold more than 3 lakh motorcycles since launch.
Here’s what Mr Anand Chandrasekaran, Chief Product Officer, Snapdeal had to say on the occasion:
“With Snapdeal Motors, we are bringing together the benefits of e-commerce including convenience and deep assortment. With industry specific content and features including auto loans and exclusive auto partnerships we will move the needle on how e-commerce impacts our users’ lives. Snapdeal Motors is available on our web, mobile and app platforms.”
Once customers have selected their product, they can chose from dealers based on their proximity and estimated delivery date. Snapdeal Motors will also be providing test rides at home and door step delivery options in the coming weeks. The company at present is also offering free insurance with products from the Hero MotoCorp range.