Royal Enfield 350cc bikes can now be purchased through the e-commerce portal Flipkart in five cities in India, starting Sep 22, 2025.
Royal Enfield bikes will be available for sale on e-commerce platform Flipkart from Sep 22, 2025 in the Indian market. The company stated that the entire 350cc motorcycle portfolio, consisting of Bullet 350, Classic 350, Hunter 350, Goan Classic 350 and the new Meteor 350, will be sold through Flipkart with full GST 2.0 benefits. However, the sales with flexible payment options will be limited to five major cities in the initial phase namely Bengaluru, Gurugram, Kolkata, Lucknow, and Mumbai.
Commenting on the partnership with Flipkart, B. Govindarajan, Managing Director – Eicher Motors Ltd., & CEO – Royal Enfield, said, “At Royal Enfield, our mission has always been to make the pure motorcycling experience accessible to more riders. Partnering with Flipkart allows us to meet today’s digital-first customers where they are requiring a simple, convenient way to explore and purchase their motorcycles online.”
It is for the first time that Royal Enfield has partnered with an e-commerce retail brand in the Indian market. The Chennai-based two-wheeler brand further informed that delivery and after-sales support for Flipkart customers would be provided by the local dealership selected by them in their cities. Hence, with this collaboration, the buyers will be able to purchase Royal Enfield motorcycles with just a click of a button.
“Currently available in five cities, and more coming soon, we are providing flexibility & convenience in the purchase journey, while ensuring the final handover through our authorised dealer partners keeps the experience personal, seamless, and true to Royal Enfield. This is yet another step forward in making the joy of owning a Royal Enfield motorcycle more accessible to every enthusiast,” added Govindarajan.
Royal Enfield had recently launched the 2025 Meteor 350 at a starting price of Rs 1.96 lakh (ex-showroom). The cruiser was presented in a refreshed avatar with new features while mechanicals were retained from the outgoing model. Offered in four trim levels namely Fireball, Stellar, Aurora and Supernova, the 2025 Royal Enfield Meteor 350 comes with LED headlamps, Tripper pod, LED turn indicators, USB Type-C fast-charging port, Assist-and-slip clutch and adjustable levers.
In addition, Royal Enfield had slashed the pricing of its entire 350cc model line-up by up to Rs 20k in the Indian market. The entry-level Hunter 350 now starts at Rs 1.38 lakh with a reduction of over 12k from the pre GST 2.0 pricing of Rs 1.50 lakh. The range-topping Goan Classic 350 gets the highest price cut of around Rs 20k as it now comes in a bracket of Rs 2.18-2.21 lakh (ex-showroom) from the earlier Rs 2.37-2.40 lakh (ex-showroom).
