Rajiv Bajaj, Managing Director, Bajaj Auto ltd. has been awarded Best CEO Private Player by Forbes. This is an award which is given for an outstanding leadership in the private sector. The CEO has to demonstrate strategic foresight and leadership to deliver superior performance over the past three years, prepared the organization for the next phase of growth and acted as catalyst for transforming organization.
In a related interview Mr. Bajaj said, “The best way to create brands is to create categories. Making a successful product is often a case of being original in a new segment. The successful offerings are the ones with the first mover advantage in newly created categories.”
This is not just a single award; Rajiv Bajaj has been also awarded following awards during the financial year 11-12.
- Forbes Leadership Awards – Best CEO Private Player
- NDTV Profit Business Leadership Award – Young Business Leader
- CNBC TV18 – Outstanding Business Leader of the Year
- Business Standard – CEO of the year
Under the leadership of Rajiv Bajaj, Bajaj Auto has been transformed from the scooter manufacturer to motorcycle manufacturer. It is also to be noted that the company has demonstrated outstanding performance for past three years after the financial year 2008-09 when the company had tough time due to the competition and global recession. Bajaj Auto has almost doubled the volumes from 2.2 million to 4.4 million, doubled the revenue from Rs. 10,000 crores to Rs. 20,000 crores and increased the profit after tax five times from Rs. 650 crores to Rs. 3,000 crores in the past three years. The company is now a global player with more than 35% revenue coming from the export. It also owns 40% stake in KTM.
– Mahavir Kothari
