Hero MotoCorp: The world’s no. 1 two wheeler company has posted growth of 7.82% in the month of December 2011 compared to December 2010. The company has sold 5,40,276 units of two wheeler in the month of December 2011 compared to 5,01,111 units of two wheeler sold in the month of December 2010. This is by far company’s highest ever sales for December till the date. On the month on month basis the sales is up by 0.65%. The company sold 5,36,772 units in the month of November 2011. Hero Honda Pleasure is continuously crossing 35,000 units a month mark. The company has reported sales of 46,63,238 units for the period of April to December 2011 up by 18.12% compared to 39,47,983 units during the same period last year. The company sold record 6,117,599 units of two-wheelers in the period January-December 2011, a growth of 19.2% over the calendar year of 2010 when it had sold 5,134,549 two-wheelers.
Hero MotoCorp Senior Vice President (Marketing and Sales), Mr Anil Dua, commented “The year 2011 has been extremely positive and eventful for the company. We donned a new brand identity this year and introduced the country’s first on-road, off-road bike Impulse, our first model to be launched under the new Hero brand name. Throughout the year, our sales performance has made consistent progress. We reached new milestones early this year with record sales and managed to keep it in excess of half a million units per month. Going forward, we intend to further consolidate our leadership position with new launches combined with focused communication and network expansion.”
The first nine months figure suggest that the company will easily achieve its 6 million units target. The company has launched three new products in Auto Expo 2012, Passion Xpro, Maestro & Ignitor under its new brand identity Hero. It also showcased its first hybrid concept scooter LEAP. The company is also looking for establishing fourth plant which will become operational by second half of financial year 2012-13. Beside this the company is looking to expand its present capacity of 6.15 million units to 7.0 million units.
Bajaj Auto
Country’s second largest two wheeler maker, Bajaj Auto has reported growth of 8.22% in the month of December 2011. The company has sold 2,63,699 units of motorcycle in the month of December 2011 compared to 2,43,675 units in the month of December 2010. This is by far company’s highest ever monthly sales for December month in company’s history. The company exported 1,19,708 units in the month of December 2011 up by 25.50% compared to 95,388 units in the month of December 2010.
On the month on month basis sales is down by 20.56%. The company sold 3,31,967 units in the month of November 2011. The company’s total sales stood at 3,05,690 units in the month of December 2011 up by 10.44% compared to 2,76,803 units in the month of December 2010. The company has sold 29,37,157 units of two wheeler during April to December 2011 period up by 15.17% compared to 25,50,372 units sold during the same period last year. Combined sales of brand Pulsar have crossed 5 million marks which is remarkable for Bajaj Auto.
The December month sales figure suggested that the company has flat sales for domestic market. There is also concern that the company will not achieve its 4.6 million unit target which was revised to 4.5 million units and now further revised to 4.4 million units. The company may achieve 20% growth in value terms but it would not achieve the same in volume front. The company still bullish for the year 2012 as its’ going to launch three new motorcycle, starting with Duke 200 on 24th January.
TVS Motors
TVS Motors has posted de growth of 0.27% in the month of December 2011. The company has sold 1,67,905 units in the month of December 2011 compared to 1,68,359 units sold in the month of December 2010. Total sales stood at 1,70,428 units in the month of December 2011 down by 0.79% compared to 1,71,790 units sold in the same period last year. On the month on basis the company’s sales is down by 2.85%. The company sold 1,72,829 units of two wheeler in the month of November 2011.
Domestic sales stood at 1,46,747 units in the month of December 2011 down by 1.75% compared to 1,49,357 units sold in the month of December 2010. Export stood at 21,158 units in the month of December 2011 up by 11.35% compared to 19,002 units sold in December 2010. The company sold 44,804 units of scooter in the month of December 2011 up by 7.18% compared to 41,804 units of scooter sold in the month of December 2010. Motorcycle sales stood at 56,662 units in the month of September 2011 down by 7.74% compared to 61,414 units sold in the month of December 2010. Moped sales stood at 66,439 units in the month of December 2011. The company has sold 16,37,993 units during April 2011 to December 2011 period up by 10.29% compared to 14,85,102 units in the same period last year.
“As a result of lower overall economic growth, high inflation, increased fuel prices and interest rates, we expect some moderation in the growth of two wheelers over the next three to six months. Hence we did not want to increase trade stocks. Consequently billing for the month is lower than our initial indication,” TVS Motor said in a statement.