Every Chetak Sold is a Honda, Hero, TVS (Scooter) NOT Sold: Rajiv Bajaj

Rajiv Bajaj reiterates - he is not shifting strategies - Bajaj won't make conventional scooters. He explains the strategy behind Chetak... It is a fact that, after a lot of deliberation, Bajaj has made a...

No Price Cut or Change to Naked 200NS After Rs 3 Cheaper AS 200

Just a few days after they introduced their first full faired RS200, Bajaj surprised the country with the pricing of 200AS, which was launched today at an event along with AS150! Interestingly both the 200...

Bajaj Discontinues Discover 100, 100M & 125M: Plans Re-positioning as Executive Commuter

I have honestly lost count of the times Bajaj has introduced or axed a Discover model in India and I am sure, 90 percent of the product planners within Bajaj must have too! But...
Bajaj Urbanite Launch

BIG TURNAROUND: Bajaj Becomes Bigger Than Hero in Revenues

Bajaj vs Hero in Revenue: Though both the makers have shown declines but in absolute numbers, Bajaj has beaten Hero in FY2019-20. It was only recently when Bajaj became country's largest maker for the month...

For the First Timer Ever Dominar (250) is Cheaper Than Pulsar (RS200)

Dominar vs Pulsar - Bajaj has yet again left us confused about its strategy. With this renewed placement, will the Dominar brand suffer...? When almost every other motorcycle got costlier, Bajaj Auto surprised everyone by...

Honda Dealers Happiest; Royal Enfield’s Most Dissatisfied: Dealer Survey

Companies can use results of this dealership satisfaction survey to connect with their dealers - the actual sales points - better! In a recent Dealership Satisfaction Survey carried out by Federation of Automobile Dealer Associations...