As expected earlier, HMSI expanded its lead in September month too. HMSI sold 2,31,455 units in the month of September 2012 compared to 2,06,248 units of Bajaj Auto in the domestic market. HMSI sold 25,207 units more compared to Bajaj Auto which is 12% higher.
HMSI sold total 2,42,941 two wheelers in the month of September 2012 which is 36.13% higher compared to September 2011 where it sold 1,78,462 units. It sold 1,13,379 units of motorcycles (1,07,406 units in the domestic market) in the month of September 2012 up by 59.65% compared to 71,018 units of motorcycle in September 2011. It sold 1,29,562 units of scooters (1,24,049 units in the domestic market) in the September 2012 up by 20.59% compared to 1,07,444 units of scooter in the month of September 2011. Clearly, motorcycle sales are helping HMSI to grow faster in the de-growing two wheeler industry.
Bajaj Auto sold 3,15,314 (2,06,278 units in the domestic market) units of motorcycle in the month of September 2012 down by 15.06% compared to 3,71,208 units (2,46,198 units in the domestic market) in the month of September 2011. Sales were sharply declined due to the festive season which started in September month last year compared to October of this year. However, the new launches have done very good business. Discover 125 ST reported around 35,000 units sales whereas Pulsar 200 NS reported 9,000 units sales in the month of September 2012.
Bajaj Vs Honda in 2012
HMSI sold 12,87,386 units during April to September 2012 compared to 12,20,365 units of Bajaj Auto for the same period in the domestic market. HMSI has maintained the lead of 67,021 units in the year till date figure. However, in the month of October Bajaj Auto has sold more units compared to HMSI due to festive season. We will come up with complete October domestic sales figures very soon.
-Mahavir Kothari
