Bajaj Auto which tasted immense success with the launch of the smallest Pulsar in the stables went ahead and unveiled the spirited performer Pulsar 135 Light Sports in Indonesia recently. This 4 valve 135cc bike has been doing wonderfully well in the Indian market and has helped Bajaj chart new projections for the forthcoming months. Indonesian market for bikes has been increasing prominence as purchasing power of the masses has seen an increase in interest and capabilities. First quarter of this year registered official national sales of 1.66 million units which are around 34 percent more than the corresponding period last year with the major part dominated by the Japanese brands Honda, Suzuki and Yamaha. However, the official release and sales of this bike would begin from June this year. Bajaj would start with Pulsar 135LS’s production keeping 2000 units per month as the base starting this June and will keep a keen eye on the response it will garner.
All the specifications and features remain absolutely same as the Indian model. The only noticeable changes are the inclusion of a slightly modified rear fender which received mixed responses from the Indian crowd and a half chain cover. The Indian version has a rear tyre hugger as a single unit which encompasses the tyre completely, however this Indonesian version contains this hugger in two different parts which look slightly upmarket and lends better looks to this bike.
Indications are there that this newly designed rear might find its way on the Indian version as well. In order to promote this bike aggressively Bajaj is rewarding customers who come to the showrooms for test drives of this bike. A number of lucky winners will win free tickets to watch the F1 race in Singapore in September 2010.
With the launch of this bike, Bajaj expects to increase its Pulsar sales by almost double this year in Indonesia. From 11,954 units sold in 2009 Bajaj plans to improve this figure to almost 24000 Pulsars and launch of this variant of Pulsar is keeping in with the same lines. Launch of Pulsar 135LS in the Indonesian market would further strengthen Bajaj’s penetration in the market as sales has already reached 38,000 units since the company’s advent in 2006. Bajaj currently offers XCD 125 DTS-Si, Pulsar 180 DTS-I and Pulsar 200 DTS-I to the Indonesian market and Pulsar 135LS would be the fourth model in the portfolio.
Bajaj is banking more on competitive pricing of this bike and this bike would sport a price tag of Rp 14.7 million on road Jakarta which would be almost 20 percent lesser than its competition. Similar to the Indian market, Bajaj counts 150-160cc bikes as this bikes competitors and projects that at a lower price people would get equivalent performance and slightly better fuel efficiency. Notwithstanding how this bike does in the Indonesian market, it’s a proud feeling that our home grown company is carving a niche in the foreign markets and keeping the renowned Japs on their foots. Kudos to Bajaj!
Pic courtesy: Bajaj-Indonesia.com
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{ 29 comments… read them below or add one }
Really nice design
the launch of pulsar 135LS will be absolutely challenging the established market of various segment. in addition to 150 – 160 cc, the baby has been seen a serious contender to cubs market, which is commonly known Bebek. because pulsar 135 LS offers lightweight, easy handling, and very economic mileage, it is thus expected that existing Bebek riders and those considering Bebek to buy will be distracted and fall for Pulsar 135 LS. the battle is much anticipated within 2-3 next months.
no 4-valve sticker on bikini fairing panles?? guess, it’s common in Indonesia.. anyways.. way to go Pulsar!!
Same feeling here,when i see every 5th-6th bike to be a pulsar 180 or 200 in singapore.This is not a small feat in singapore market,because this market is very mature and one can see zap bikes from 125 cc to 1400 cc running on roads here.Pulsar 200 especially is a hot favourite here,and few of my local friends are riding them for last 2-3 years.They like its power and fuel efficiency.Surprisingly they love its engine sound,are very happy with engine performance.
Dont they have pulsar 220 in indonesia and singapore ?
Late news
We got this news on other media’s and websites during last weekitself
Appriciating bajai for doing much R and D
jai ho bajaj
the only reason i like bajaj over hh is their strategy to position themeselves in world mkt too and nt only in india
Bajaj is a bad company.They only empasize on sales dept.Once you buy the byk.They won’t care anymore.personally experienced,I bought a p220-s in india.it has a lot of problems choke doesn’t assist,harsh engine,worst service.my advice never buy Bajaj.
Honestly after 2yrs i’ll buy HH KARIZMA R.I SHOULD have bought it but went for this bcoz of it’s more goodies like rear disc,led lights,digital speedo,tubeless tires,clipons etc were offered that too at 80 grand.I REGRET MY DECISION ON TAKING PULSAR.I SHOULD’VE TAKEN KARIZMA.
No,pulsar 220 has not been introduced there till now.But Pulsar 200 really rocks singapore market.I think 220 can be abig hit as well
Bajaj should seriously consider in developing healthy bikes their products wont last long like other companies but the only good thing they do is bringing out changes were other companies bring lately anyways my consideration for buying bikes will only go for honda herohonda and suzuki products
Sumanth when did you buy the pulsar 220 ? Because i too have an P220 and mine is working like a charm , no problem at all . It’s an awesome bike . Did you follow the run in instructions ?
it would be even better in looks if euipped with black engine
hey..that’s a cool back mud guard… i wonder y was it not implemented in India. The indian version looks ugly in terms of the back mug guard alone…
I would like to have test ride. currently riding a 225cc Yamaha motorcycle with 19hp. I’m allured by the attractive styling & mileage of this motorcycle.
but again, sometimes i like to ride my bike fast and overtake cars. I wonder if this bike can feared up against my bike.
Bhavesh i bought the 220-s. I compared with 220-f.220-f was smooth and gud.But mine was lyk a shit.i compared wid my other 220-s.Those are too lyk mine.i bought my byk on 30 jan.AND BAJAJ service sucks a big time.i think i dumped my 80grand in bay of bengal.i’ll never go for bajaj in my lyf again.i ll go for those japanese manfacturers.
I take gud care of my byk.I USE POWER PETROL,USE NITROGEN AIR FILLING FOR THE TYRES,I CLEAN MY BIKE EVERY ALTERNATE DAY,I DRIVE AROUND 50-60 MOSTLY.I GET IT SERVICED AS PER THE INSTRUCTIONS.I DONT ALLOW ANYONE TO DRIVE MY BIKE.SO IT’S A ONE HAND.
I LOVE MY COUNTRY.BUT THIS MONEY MINDED PEOPLE(BAJAJ) ARE GETTING ON MY NERVES.MY ADVICE GO FOR HERO HONDA,HONDA,SUZUKHI,YAMAHA.THEY ARE THE GUD COMPANIES BETTER THEN DIS BAJAJ.
IF U DON’T BELIEVE ME.I CAN EVEN GIVE YOU A TEST RIDE OF MY BYK.I STAY IN ANDHRA PRADESH,VISHAKHAPATNAM.CONTACT NO-9177752701.MY NAME’S SUMANTH
Sumanth
That’s rough what you have written . There must have been something very wrong with your bike .
choke doesn’t assist,harsh engine,worst service – these are not big problems and can be corrected easily , auto choke won’t work in summers , and in summers the engine does become harsh , and dude there is no difference between P220 s and f , it’s just the different front that’s it rest everything is same . P220 s is as refined as P220 f .
i compared wid my other 220-s — You have two P220s ?
Sumanth you re just a hh fanboy trying to disgrace bajaj . i own a bajaj 180 it hasnt given a single problem yet
Yeah, this is an important, strategic step by Bajaj in penetrating Indonesian bike market & expanding their market share. Unlike in India where the market is consisted of motorcycle with upper tank (what we called sport bike here in Indonesia) mostly & some scooter, here we have a market dominated by underbone bike or a cub (called “bebek” in Indonesian language), and lately, a strong penetration of matic moped, while sport bike only represents a small, marginal share of our market.
But since Pulsar 135 LS offers a very good value (priced competitively within the range of premium underbone & matic moped) and comes from a respected company with bonafide track record, it has a chance, serious one, to be a big success going forward. It gives a chance for the younger, male consumers, to really express their male identity & sportiness by riding a bike that’s not designed for female (face it, underbone & matic moped are girls bike). So, depending on Bajaj seriousness & execution, i think this bike will become a dominant force here if everything goes smoothly.
I dont have two 220-s. I compared wid the byks dat comes for service in da service centre.
Bhavesh if its possible can u give me ur contact no.i just have some queries abt my byk,I’m askin u since u have almost the same byk.DIS BAJAJ GUYS JUS T COVER THE PROBLEMS WHAT I SAY.I ‘LL BE GLAD IF U MAY BE OF ANY HELP.THANK YOU!
And for the dude who defended bajaj.see we are the customers.we taken care well and understood will continue trusting them and invest in their products.we even will get them customers by suggesting people of the quality and service.I DONT HOLD ANY ILL-WILL AGAINST BAJAJ.I JUST SHARED MY VIEWS AND EXPERIENCES.IF I WAS A HH FAN I WOULD’VE OPTED FOR KARIZMA.NO MATTER WHAT.
DIS ARE JUST MY VIEWS AND EXP
AND LAST THING I DONT GET ANY GAIN BY DIS.JUST SHARING MY EXP,FEELINGS AND VIEWS.
Pulsar 135 LS is all set to create a new segment of light sports which offers category best power of 13.5 PS at 122 kg.. at a price of 14.7 Mn in Jakarta…..which means a real value bike ! No wonder Tabloid Otomotif awarded Puslar 135 LS as the best value bike of Indonesia last week.